Visibility Becomes keySquare (Again)

Visibility, the Berlin-based communications agency specializing in games and technology clients, will now operate under the name keySquare. Nils Ehring joins the team as Senior Project Manager.

The new name is the old name, because the company was officially founded under this name in 2013. Visibility served as the brand for the PR division of the agency, but now all services will be offered under the keySquare name. This include the full spectrum of product and corporate communications as well as web and content services. Current clients in the gaming and tech sectors include MSI, Wizards of the Coast, Gameforge, and Boxelware. ​

"After nearly twelve years in the agency business, the time has come for a renewal," says Carolin Freitag, founder and managing director of keySquare. "By focusing on the company name keySquare, we are creating a clear, sustainable brand identity that best reflects who we are and with which everyone on the team feels connected."

The rebranding is accompanied by personnel expansion: Nils Ehring, who has previously worked in the games Industry (Krawall, Textbroker EU, Storylake), joins the team as Senior Project Manager starting January 2025. With his experience, he will drive the New Business division and support the agency's continued growth. ​

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