Insights
UK Games Market Down 4.4% in 2024
Unlike in 2022 and 2023, the largest entertainment market in the UK in 2024 was no longer games, but video. Physical games have fallen particularly sharply, by almost a third.
Marcel Kleffmann08.01.2025 09:51
The Digital Entertainment and Retail Association (ERA) has released its full year UK market data for 2024. Total entertainment sales exceeded £12bn for the first time, more than 50 per cent higher than the total for 2019, the last pre-pandemic year. The video market grew (£5bn), overtaking games (£4.6bn), which fell by 4.4 per cent. Music (£2.39bn) recorded its best result since the "CD era" in 2004.