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Roblox Introduces Regional Pricing for In-Experience Items

Roblox has launched Regional Pricing, the latest tool aimed at reinforcing its position as a truly global gaming platform. Yet while this may offer clear advantages, it could also open the door to new challenges.

Stephan Steininger22.04.2025 07:57
Roblox Office
Roblox

It’s no secret that purchasing power varies significantly between countries, making pricing a complex issue for global companies. With its new feature, Roblox now allows content creators to set different prices for in-experience items based on a user’s region. This means virtual goods can be priced differently depending on the buyer’s location.

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